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USA.NET and
TargitMail.com Sign Strategic E-mail Outsourcing Agreement
TargitMail.com Purchases Four Million Business Webmail Boxes From USA.NET in Multi-Million
Dollar Contract
Dec. 8, 1999--USA.NET, the world's largest e-mail outsourcer, and Global Technology
Marketing International (GTMI), LLC, the parent-company of TargitMail.com, a leading
provider of next-generation permission-based e-mail marketing services, today announced an
exclusive e-mail outsourcing agreement, in which TargitMail.com will bundle USA.NET Web
Messaging, a world-class Webmail service, into its integrated e-mail marketing solution
for businesses.
TargitMail.com will make USA.NET's e-mail outsourcing services available as a
complementary offering to their Web community partners, that they, in turn, can offer to
their own individual customers, free of charge. The agreement calls for USA.NET to manage
more than four million mailboxes initially, each of which generates ongoing revenue for
USA.NET.
"This partnership enables us to offer Web communities the ability to enhance the
stickiness of their sites, and generate advertising revenue at the same time, all with
zero cost," said Walt Rines, president of TargitMail.com. "Through our services,
businesses can leverage our integrated e-mail marketing solutions, while having the option
to offer USA.NET's feature-rich Webmail service to their individual customers -- at no
extra charge to them. Our Web site and Web community partners can now meet their
objectives, ranging from enhancing their site visitor experience, to generating marketing
revenue, to increasing brand awareness and customer loyalty."
USA.NET Web Messaging will enable TargitMail.com's customers to quickly implement a
scalable, full-featured, globally accessible e-mail service. USA.NET Web Messaging
includes advanced features like read receipt, junk mail blocker, language selection,
e-mail collecting, secure password exchanges and directory search. USA.NET Web Messaging
can be easily integrated and branded to reflect the look and feel of every
TargitMail.com partner's Web site, including their logo, colors and fonts.
USA.NET Web Messaging enables businesses to increase their site stickiness, enhance
customer loyalty and increase brand awareness. It also provides an effective vehicle for
companies to conduct one-on-one communications with their customers. "We're pleased
to be partnering with TargitMail.com, the leading provider of integrated marketing
solutions," said John Street, president and CEO of USA.NET. "Through this
relationship, USA.NET's reliable and industry-leading e-mail services will be offered to
millions of customers worldwide."
In the future, the companies expect to work together to provide additional innovative
e-mail services to TargitMail.com's Web community and service provider partners.
About TargitMail.com
TargitMail.com offers businesses worldwide access to more than nine million consumers who
have opted to receive marketing information via e-mail that addresses their specific
interests. All subscribers complete a personal profile over time, ensuring that
TargitMail.com's marketing partners send only relevant, useful, and high-quality product
and service offers. TargitMail.com not only establishes highly-targeted opt-in e-mail
marketing programs on behalf of its marketing customers, but it allows them to perform
self-serve queries and e-mail marketing campaign launches 24 hours per day using its
proprietary Web-driven interface. TargitMail.com is a member in good standing of TrustE,
the BBBOnline, the DMA and the E-mail Abuse Organization. For more information call
888/467-7709 or visit hhtp://www.targitmail.com
About USA.NET
USA.NET(R), the world's largest e-mail outsourcer, delivers industry-leading e-mail
services to more than 1,500 businesses -- including American Express, United Airlines,
Hewlett-Packard, Agillion, register.com, Netscape and Phone.com -- and manage more than 13
million mailboxes worldwide. Designed to meet the needs of all audiences, USA.NET's
superior e-mail outsourcing solutions eliminate the hassle and expense of installing,
upgrading and supporting an in-house e-mail system. The first company to launch Web-based
e-mail in 1996, USA.NET also became the first to introduce e-mail outsourcing for
businesses in 1997. USA.NET received the industry's first patent for its Web-based e-mail
filtering and forwarding technology in 1999. For more information on
USA.NET, visit http://www.usa.net.
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